Arm & Hammer Clinical Care Maximum Strength Plaque Cleaning Toothpaste & Three Sided Brush Set Kit for Dogs: Cleans and deodorizes with the power of baking soda. The Arm & Hammer name has been trusted for over 100 years for gentle yet effective cleaning. Arm & Hammer dental products for dogs safely clean and maintain healthy teeth! Kit Includes: 2.5oz Toothpaste, 1 Dual Headed Toothbrush, and 1 Finger Toothbrush. Ingredients: Toothpaste: Sorbitol, Water, Hydrated Silica, Polysorbate 20, Tetrasodium Pyrophosphate, Cellulose gum, Sodium Chloride, Titanium Dioxide, Flavor, Zinc Gluconate, Sodium Bicarbonate, Triclosan, Calcium Carbonate, Mahonia, Aquifolium Root Extract, Hydrastis Canadensis (Golden Seal) Extract, Commiphora Myrrha Extract, Candula Officinalis Flower Extract, Aloe Barbadensis Leaf Extract, Linum Usitatissium (Flax) Seed Oil, Omega-3 Fatty Acids, Thymol, Chlorophyllin, Glucose Oxidase. Recommended Usage: For first time brushers, put a small amount of toothpaste on your finger and invited the dog to lick it off. Slowly progress to rubbing your finger along the gum line and teeth. Then, put a small amount of toothpaste on the toothbrush and/or finger brush and do the same. Always make this a positive experience for your dog. For best results, brush 2-3 times per week.